My Skills

“A go-getter who knows how to get the job done on time on budget with limited resources, with a proven track record of success in building multiple brands from start to finish.”

Key Expertise & Key Skills:

“Expert in Web/App Design/Dev & Organic/Paid Advertising/Marketing.”

Project Management:

▪ Project Management (Agile or Scrum, From Planning to Organizing to Implementation to Execution)
▪ Project Documentation (Creation, Implementation, Procedures, Goals, Scope, Specifications, Guidelines, Planning)
▪ Project Timeframes (On Time, Setting Deadlines, Scheduling from Inception to Completion, From Start to Finish)
▪ Project Budgeting (On Budget, Making Estimations)
▪ Project Deliverables (Products, Reports)

Product Development:

▪ Product Development (New or Existing, From Start to Finish)
▪ Product Conceptualization (Brainstorming, Research, Feasibility, Capability)
▪ Product Planning (Roadmap, Sourcing, Costing, Timelines)
▪ Product Prototyping (Building Minimal Viable Product)
▪ Product Launch (Production, Release, Monitoring, Evaluation)
▪ Product Testing (Reviewing, Modifications, Improvements, Iterations)
▪ Product Marketing (Commercialization, Rollout)
▪ Product Success (Measurable, Sustainable)

Technical Proficiency:

▪ Website/App Design Frontend Management (UI/UX, Angular, React, Vue, Nextjs, Razor, html5, CSS)
▪ Website/App Development Backend Management (asp.net, springboot)
▪ Database Management (SQL server, MySQL, MongoDB, MariaDB)
▪ Server Management (Windows, Linux)
▪ Hosting (Dedicated, VPS, Cloud, Shared)
▪ E-commerce (Shopping Cart With Payment Integration, Credit Card Payment Solutions, Paypal, Apple Pay, Google Pay, Amazon Pay)
▪ Website Security (SSL Certificates, Viruses, Malware, Firewall for XSS DDoS Phishing Cyber Attacks)
▪ AI Integration (ChatGPT, Bard AI, Bing AI, Jasper AI, Grammarly)
▪ Responsiveness & Scalability (Mobile Friendly, Cross Browsers Compatibility / OS / Devices / Screens)
▪ CMS (WordPress, HubSpot, Drupal, Joomla, Shopify, Magento, Wix, Weebly, Volusion, WooCommerce, BigCommerce, OpenCart, Square Space, Zen Cart)

Advertising & Marketing:

▪ Online/Digital Advertising/Marketing Strategy (Product, Service, Brand, Personal, B2B, D2C)
▪ Integrated Marketing (Seamlessness, Consistency, Unified Message, Common Goal)
▪ Interactive Advertising (Engagement, Interaction, Participation, Actions)
▪ Email Marketing (Templates, Design, List Management, Email Blasts)
▪ Video Marketing (Scripting, Production, Story Telling, Going Viral)
▪ A/B Testing (Split Testing, Bucket Testing, Two Variants, Multiple Variants, Performance Analysis)
▪ Online Marketplaces (Google, Amazon, Ebay, Walmart, Rakuten, Facebook, Etsy)
▪ Platforms (Google Ads, Microsoft Ads, Outbrain, Taboola, Amazon, AddRoll, Media.net, Facebook, YouTube, Instagram, Twitter, LinkedIn, Pinterest, NextDoor, TikTok, Quora, ConstantContact, MailChimp)

Writing & Publishing:

▪ Content Writing (Researching, Brainstorming, Scripting, Drafting)
▪ Content Management (Development, Moderation, Analysis, Engagement, Planning)
▪ Content Marketing (Strategizing, Promotion, Engagement, Educating, Evaluation)
▪ Content Creation (Curation, Ideation, Repurposing, Targeting)
▪ Content Optimization (Proofreading, Editing, Reach Audience, Search Intent)
▪ Content Distribution (Owned, Earned, Paid, Syndication, Channels, Blogs, Social Media)
▪ Writing Styles (Persuasive, Argumentative, Informative, Explanatory, Narrative, Descriptive, Expository)
▪ Writing Elements (Grammar, Diction, Punctuation, Structure, Usage, Tone, Mechanics, Word Choice)
▪ Writing Layout (Outlining, Templates, Skeletons, Summarizing)
▪ Writing Effectiveness (Impactful, Clear, Concise, Coherent, Correct, Compelling, Convincing, Credible)
▪ Book Publishing (Printing, Design, Distribution, Sales)

Search Engine Optimization (SEO):

▪ On-Page SEO (Internal Linking, Meta Tags, Schema Tags, Open Graph, Featured Snippets, Knowledge Graphs, Structured Data, Breadcrumbs, Markups, Copywriting)
▪ Off-Page SEO (Blogger Outreach, Link Building, Brand Mentions, Social Media, HARO)
▪ Performance SEO (Lighthouse Page Speed Insights, Core Web Vitals FCP LCP TBT INP FID CLS TTFB)
▪ Technical SEO (Code/Console Errors, Code Optimization, Image Optimization, Friendly URLs)
▪ Local & International SEO (Regions, Languages)
▪ SEO Audits (Evaluation, Optimization, Error Fixing, Finding Opportunities, Indexability, Crawlability)
▪ SEO Best Practices (User Experience, Accessibility, Trends, Competitor Analysis)
▪ Keyword Research (Key Words, Key Phrases, Search Volume, Long Tail Keywords)
▪ Domain Authority (Improve Moz DA/PA, Ahrefs DR/UR, Majestic TF/CF, Semrush AS/DR)
▪ Performance Enhancing Technologies (CDN, Caching, Lazy Loading, Compression, Cookie Free Domains)
▪ Increase Engagement (Click Rate, Engagement rate, Response Rate, Conversion Rate, Targeted Traffic)
▪ Search Engines Ranking/Visibility (Google, Bing, Yahoo, Baidu, Yandex)
▪ Tools Used (Google Search Console, MS Bing Webmaster Tools, Semrush, Moz, Ahrefs, Majestic)
▪ Keep updated with emerging search algorithms to stay ahead of the competition.

Other Skills:

▪ Social Media (SMO, SMA, SMM, SMC, SMI, PSM, Increasing Engagement)
▪ Branding & Identity (Brand Management, Brand Equity, Brand Loyalty, Brand Visibility)
▪ Publicity & Media (Public Relations, Media Strategy)
▪ Graphic Designing (Visual Creatives for Brand Identity, Data Driven Infographics & Illustrations)

Branding & Identity:

▪ Brand Management (Architecture, Marketing, Development, Design, Implementation, Strategy, Positioning)
▪ Brand Equity (Awareness, Recognition, Credibility, Engagement, Growth)
▪ Brand Loyalty (Ownership, Ambassadorship, Advocacy, Integrity)
▪ Brand Visibility (Messaging, Communication, Objectives, Reputation)
▪ Branding Types (Corporate & Personal)

Social Media:

▪ Social Media Optimization (SMO)
▪ Social Media Advertising (SMA)
▪ Social Media Marketing (SMM)
▪ Social Media Communications (SMC)
▪ Social Media Integration (SMI)
▪ Paid Social Media (PSM)
▪ Platforms (Facebook, YouTube, Instagram, Twitter, LinkedIn, Pinterest, NextDoor, TikTok, Reddit, Tumblr, Quora, etc)

Publicity & Media:

▪ Public Relations (Press Releases)
▪ Media Relations (Media Strategy)

Graphic Designing:

▪ Visual Creatives (Logo, Banners, Ad Copies, Brand Identity)
▪ Data Driven (Infographics, Illustrations)
▪ Rules (Contrast, Balance, Emphasis, Proportion, Hierarchy, Repetition, Rhythm, Pattern, Space, Variety, Unity)
▪ Elements (Line, Shape, Form, Space, Texture, Color, Tone)
▪ Typography & Sketching
▪ Photography & Animation

Soft Skills:

▪ Entrepreneurship & Leadership (Decision Making, Business Strategy, Alliance Formation, Formulating Roadmap, Mentorship, Partnership, Collaboration, Negotiation)
▪ Problem Solving (Conflict/Dispute Resolution, Creative/Innovative Thinking, Mediation Process, Analytical Mindset, Logical Reasoning, Active Listening)
▪ Interpersonal Communication (Excellent in written/verbal communication and messaging strategy)
▪ Work Ethics (Known to be responsible and reliable as well as disciplined and respectful)
▪ Time Management (Always punctual and make it a point to meet deadlines)
▪ Self Motivated (Proficient in working independently with little to no supervision with full dedication)
▪ Team Work (Believe in teamwork by fostering a collaborative environment across various depts)
▪ Stress Management (Ability to work under pressure without getting stressed out)
▪ Open-Mindedness (Highly adaptable and always willing to learn new things)
▪ Detail Oriented (Attention to detail without losing focus on the overall goal or big picture)
▪ Action Oriented (Focus on efficiency and productivity as well as effectiveness and assertiveness)

Thank You:

Thank you for interest in my skills, please feel free to contact me if you have any questions.